2022 Mobile Growth Awards Call for Entries Now Open

Brittany Higgins

Aug 29, 2022

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It’s once again time for Branch’s annual Mobile Growth Awards, designed to recognize the most innovative campaigns and leaders in the mobile space. With more than 200 applications, last year’s awards drew global interest. Judges narrowed the field to 50 finalists and, ultimately, eight winners were selected, including E*TRADE, Phillips, BeautyBay, Globoplay, QVC, WayBetter, Bell Canada, and Showpo.

2022 marks the third time the Mobile Growth Awards are being held, and this year the awards are exclusively open to Branch community, network, and partners. This year will also include the introduction of several new award categories and an esteemed panel of judges, including representatives from companies such as Zillow, Acorns, Hyatt, JPMorgan Chase, and Coles Group. 

Nominations for the 2022 Mobile Growth Awards will be open until Friday, October 29, 2022. Have an exceptional campaign in mind? Submit an application! Finalists will be announced in November, and winners will be announced in December.

2022 Mobile Growth Award categories:

Best Overall Growth Campaign – This award is open for entries that created new and innovative channels, techniques, tactics, or strategies to increase mobile growth.

Best Retention Campaign – This award is open for entries highlighting a campaign delivering the best retention on mobile.

Best App Adoption Campaign – This award is open for entries highlighting a highly successful app adoption campaign.

Best Influencer Campaign – This award is open for entries highlighting a highly successful influencer marketing campaign that drove app adoption and increased app engagement.

Best Organic Social Campaign This award is open to entries that have a highly effective organic promotion strategy and marketing campaigns across social to drive app acquisition, engagement, and retention. 

Best QR Code Campaign – This award is open for entries transforming traditional offline marketing by delivering a world-class QR code experience.

Best Referral Campaign This award is open for entries that increased app adoption and engagement through best-in-class referral campaigns.

Best Use of First-party Data – This award is open for entries highlighting a successful campaign that used first-party data to deliver a personalized end-to-end experience for customers.

Frequently asked questions

Q: Can I self-nominate?

A: Yes! You can submit an application on behalf of yourself or someone else.

Q: Is this program limited to U.S. nominees only?

A: No, we highly encourage global participation.

Q: How are the winners selected?

A: Our panel of judges will review each submission and select the finalists to be announced in November.From the list of finalists, winners will be selected and announced in December.

Q: Are Branch customers automatically nominated?

A: No, any Branch customer wishing to participate must apply.

Q: How will I be notified if I am selected?

A: We will announce the finalists in November and the winners in December.

Q: I still have questions, who can I contact?

A: If you have any questions regarding the nomination process, please contact us at mobilegrowthawards@branch.io.

Branch provides the industry's leading mobile linking and measurement platforms, offering solutions that unify user experience and attribution across devices and channels. Branch has been selected by over 100,000 apps since 2014 including Adobe, BuzzFeed, Yelp, and many more, improving experiences for more than 3 billion monthly users across the globe. Learn more about Branch or contact sales today.

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