Amanda Vandiver

Senior Product Marketing Manager

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How QR Codes and Your Mobile App Can Enhance the In-Store Shopping Experience

The in-store shopping experience is now ripe for mobile engagement, and the best apps have implemented ways to become helpful shopping assistants to in-store customers. 

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How Airline CMOs Can Grow Mobile in 2022

The COVID-19 pandemic took a major toll on the airline industry, with travel rates dropping around the globe. However, this pause in service as usual presented airlines with the...

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Improve Experience and Performance with SingleTap Enabled Journeys

Branch and Digital Turbine have teamed up to help you grow your mobile app audience faster and create a much better mobile brand experience. Our new integration enables you to e...

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Flexible Custom Exports and Agency Access: Export Exactly the Data You Need

Meet Custom Exports from Branch Your data has to be complete and accurate, and you need to be able to get it when, where, and how you want it. You may be familiar with Branch’s ...

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How to Protect Your Budget from the Hidden Cost of Mobile Ad Fraud

Mobile Ad fraud is the big bad wolf of the advertising industry. Fraudulent conversions can cause advertisers higher bills and skewed campaign data that leads to inefficient inv...

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Announcing Deep Linking and Attribution for Desktop Apps

Part of being the leader in cross-platform linking and attribution means innovating to support the various platforms upon which users engage. The first walled garden we helped y...

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How to Prepare for Apple’s UIWebView Deprecation

We wanted to provide guidance in light of Apple’s recent notification that the App Store will begin rejecting submissions of apps using UIWebView. The Timeline of Events In June...

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Key Takeaways from the 2019 Collision Conference

Collision is North America’s fastest growing tech conference, which made the booming tech hub of Toronto a fitting home for it this year. Known as one of the most innovative, mu...

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How to Drive Mobile App Installs from the Desktop Web

There was Marvel vs. D.C., B.I.G. vs. Tupac, Twizzlers vs. Red Vines, and now… there’s native apps vs. mobile web. Of course, statistics vary across different industries, ...

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