Author: Clay Jones

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How to Integrate Apple’s SKAdNetwork in iOS 11.3

How Ad Networks Work on iOS In order to advertise your mobile app across other third party applications, you typically would work with a third-party ad network. The ad network is responsible for displaying your ad across the apps that ha...

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How to Control Your Branch Dashboard User Access

Branch’s products influence a wide variety of roles and teams within companies around the world. The most successful organizations have teams of users across the product, marketing and engineering departments working jointly on their Bra...

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How to Submit an App that Uses IDFAs to the App Store

During the Apple App Store submission process, developers are asked to specify if their apps use the IDFA. Incorrectly specifying how your app uses this identifier can cause your app submission to be rejected, so it is critical that you ...

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How to Use Coupons and Promo Codes to Drive More Downloads to Your Mobile App

Throughout commerce history, companies have created wildly successful product promotions through the use of coupons. In the world of mobile apps, coupons still exist in multiple different forms. They can be enclosed in app referrals ince...

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One Link for Every Device

It may not come as a surprise to you, but 99% of smartphone users are on either iOS or Android devices. In the US, roughly one-third of users are on iOS devices and roughly two-thirds are on Android devices. For app developers, this mean...

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UI Testing Universal Links in Xcode 9

Universal Links. Sometimes just the term itself can give nightmares to those of you who spent countless hours setting up the AASA file on your web domains, configuring your ctasscode projects, and setting up your AppDelegate files to par...

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How To Increase User Retention as a Mobile Developer

Congratulations, you’ve just recently launched the newest version of your app! You’ve spent countless hours in your last development sprint A-B testing your newest features and ironing out every last bug and edge case you could find. But...

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