Branch Meets CLI: Automated iOS Integration Now Available!

Integrating Branch into your app has never been easier, thanks to our revamped documentation. If you’re pressed for time or would just rather have a simple plugin to do it for y...


Troubleshooting Facebook Install Ad Discrepancies

Are you wondering why the number of clicks and installs reported in Facebook is lower than that reported in a third-party service like Branch? There are many moving parts in the...


How to Build an Optimized Referral Program for Your Mobile App

Update: this blog post describes legacy Branch functionality that may no longer be available. For more recent content on app referral programs, please read this updated blog pos...


Introducing a Universal Links Validator Tool

As a deep linking company that handles millions of links every day, Branch deals with Universal Links on a daily basis. We see the vast potential, but are very familiar with its...

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