Author: Scott Fried

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Announcing the 2021 Mobile Growth Awards

It’s once again time for Branch’s annual Mobile Growth Awards, designed to recognize the difference-makers and innovators in the mobile space.

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What Personalized Custom Onboarding Can Do for Your Mobile App

Getting someone to download your app is the easy part of the process. Where things get tricky is when users enter personal information in an app and actually start using it.

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Life after User Breakup

Churn doesn’t have to mean the permanent end of your relationship with a user — you can potentially win them back with the right outreach.

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What Are App Clips and How Do They Work?

App Clips allow users to access abridged versions of apps without downloading them. What are their strengths and weaknesses?

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