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A Blueprint to Build Enticing Ramadan Mobile Marketing Campaigns in 2021

Ramadan brings great changes in consumer behavior and market dynamics that brands should analyze in order to capitalize on this $2.2 trillion dollar opportunity in South Asia. R...

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The Importance and Challenges of Mobile App Re-engagement

Why is mobile app re-engagement important? What are some challenges to mobile app re-engagement as a result of iOS 14 — and how can those challenges be solved? Read the full pos...

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Bridge the Online to Offline Gap with Branch’s QR Code API and Web SDK

Branch is excited to announce the launch of its QR Code API and Web SDK method. Read the blog post to learn how these features help drive cross-platform mobile growth.

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Unraveling Ramadan 2021 Consumer Behavior & Mobile Marketing Trends

Read about the Ramadan 2021 mobile marketing trends and changes in user behavior to help reach your app growth goals.

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How to Achieve High User Opt-in Rates on iOS from Leading Brands

Get inspired and achieve higher user opt-in rates on iOS 14 with these examples of App Tracking Transparency strategies from leading brands.

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UX Insights: How THE ICONIC Built a Best-In-Class User Experience to Supercharge Growth Across Platforms and Increased Email-to-App Traffic by 10%

Learn how retailer brand THE ICONIC transformed their UX to drive app growth across platforms — and how you can do the same.

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Announcing SKAdNetwork Support for Twitter Campaigns

We are excited to announce that our SKAdNetwork integration with Twitter is now complete. Learn how this integration helps you gain more insight into the performance of your Twi...

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Branch Announces Updated Adobe Campaign Integration

We are pleased to announce our update Adobe Campaign integration. Learn how this partnership can help you drive better customer experiences and business growth.

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The Wait Is Over for iOS 14.5

iOS 14.5 is coming next week. What does this mean for you, and what can you still do to prepare?

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Like Facebook in 2017, Apple Closes “Deep Link” Ad Tracking Loophole

Apple recently closed a loophole that could have allowed deep links to be exploited as an ATT workaround. Learn more in the post.

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How Crypto Trading Apps are Betting Big on Mobile

Crypto apps have seen explosive growth in the past year. Learn the key ingredients that have powered their success — and how you can do the same for your app.