According to a recent study, over 30% of all app downloads originate from a friend recommendation. That means that someone shared the app with a friend via a link or…
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It’s August, and the most exciting thing isn’t going back to school—it’s Branch finding every avenue to deploy your deep links and surface more of your app’s content. This month’s…
So, you’ve built your app and are looking for ways to improve the user experience. What about adding deep links? If you are interested in deep linking, you will quickly…
Hybrid app development platforms such as Cordova, Ionic, Xamarin, and React Native are an important part of the mobile app ecosystem. They provide for code consolidation across platforms that brings…
Instantaneous access to native mobile apps, or: Instant Apps. I’m extremely excited to announce complete Branch support for all aspects of Google’s Instant Apps product today. If you have a…
Deep Links, Universal Links, URI/URL Schemes, and App Links have all changed the world of linking to content inside mobile apps considerably over the last few years. This has left…
What do Facebook, Google, and Twitter all have in common? In the never ending struggle to allocate ad budgets for mobile app growth, these three channels represent the majority of…
This is part four of a four-part technical guide on deep linking on Android. The previous posts covered URI schemes, Chrome Intents, and App Links. Branch is a mobile linking…
This is part three of a four-part technical guide to deep linking on Android. The previous posts covered URI schemes and Chrome Intents and the next will cover Google Play…
This is part two of a four-part technical guide to deep linking on Android. The previous post covered URI schemes and the next two will cover Android App Links and…
This is part one of a four-part technical guide to deep linking on Android. The following posts will cover Chrome Intents, Android App Links, and Google Play Referrer. Branch is…
Since the beginning of Android, deep linking has been a struggle to implement due to the fragmented nature of link redirection. It was incredibly hard to open up the app…