What is Horseshoe CX, and what does it mean to close the loop?
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Quick Response or QR codes were invented by Masahiro Hara to track automobile parts in Japan and have been around since the ’90s but have never really taken off in…
ShopBack is the #1 rewards and discovery platform in Asia-Pacific. It is a one-stop rewards and discovery platform for users to earn cashback while delivering performance-based marketing to merchants. What…
90% of mobile time is spent in apps. The challenge for app developers and mobile marketers is how to engage users so their app is included in that time —…
More than half of emails are opened on mobile devices. So, if you’re looking to optimize your brand’s email marketing campaigns, one of the best places to start is by…
No one marvels when water flows from the faucet. When the lights turn on. When the sun rises in the morning and sets at night. When the internet works. These…
We all know that right now is an unprecedented time in history. A common challenge businesses face is how to keep going in spite of the difficulties, but among these…
Mobile internet use dominates over desktop: 52.6% of website traffic worldwide came from mobile in 2019. If you aren’t providing customers a top-notch mobile experience, the consequences could be deadly…
90% of time on a smartphone is spent in apps, and 53% of smartphone users make purchases from company-specific apps. For Quick Service Restaurants, this presents an opportunity to drive…
In this year’s Mobile Growth Survey, 72% of respondents said they largely rely on push notifications to motivate mobile users to re-engage with the app. Mobile marketers clearly know push…
Every year, we pull together the best statistics, tips, best practices, and quotes from the world’s top mobile brands for our Mobile Growth Handbook to help product and marketing teams…
Mobile marketers face many challenges in today’s increasingly fragmented and ever-evolving digital ecosystem. One challenge always on the mind of marketers: LTV. 48% of app marketers say their leading marketing…