With iOS 11, Apple is making two big changes to how cookies can be used on the web and within apps. First, all in-app instances of Safari (also known as…
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From wherever you approach it, the mobile app market is increasingly in the world’s spotlight. This year is projected to see $77 billion in total mobile app revenue, with 197 billion…
According to a recent study, over 30% of all app downloads originate from a friend recommendation. That means that someone shared the app with a friend via a link or…
At Branch, we believe the future of mobile lies in a cross-platform world. To build a seamless user experience, product managers and marketers can’t be bound to one platform—experiences and…
It’s August, and the most exciting thing isn’t going back to school—it’s Branch finding every avenue to deploy your deep links and surface more of your app’s content. This month’s…
Here at Branch, we love celebrating the milestone successes of our partners! In June, Mallzee, the Tinder-esque high street shopping app, announced 1 Million downloads and firmly confirmed its spot…
Bukalapak is one of the biggest online marketplaces in South East Asia. With more than 1.2 million sellers, and more than 40 millions products, the e-commerce giant offers goods ranging…
PregBuddy is an integrated health and wellness platform supporting women during their pregnancies. They offer personalized healthcare via peer support, organized information, expert access for nutrition, fitness and emotional advice…
If you’ve heard of Branch, you probably know we have been providing deep links to developers and marketers on mobile for years now. Branch has grown quite a bit since…
According to a report from Google last August, more than 60% of searches now occur on a mobile device, bringing the estimated volume of monthly mobile searches to 50 billion. That’s…
Here’s the thing about deep linking across social media platforms: you probably understand more about its intricacies than you’d expect. At its core, deep linking provides users with access to…
Traditional URLs can navigate to websites, but not to apps. Mobile deep linking fixes this problem by enabling links to install, open, and pass data into your app. Deep linking…