Deferred Deep Linking

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How Lark Health Boosted Onboarding Rate to 92% with Branch’s Deferred Deep Links

Lark Health brings the best in design, AI, and mobile technology to chronic disease management and prevention. Before Lark, chronic disease was managed by visiting doctors and a...

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The Journeys You Love at a Fraction of the Load Time: Performance Improvements to the Branch Web SDK

The Branch Web SDK sometimes plays second fiddle to our iOS and Android SDKs, but it is nevertheless an incredibly important part of the Branch offering. The Branch Web SDK help...

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How Strava Unifies In-App Experiences with Deep Links

As overall mobile usage increases, time in-app continues to grow. eMarketer found that the average consumer spends just over 3 hours a day on their mobile device. Of that, an ov...

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Accelerated Mobile Pages: What is AMP, and What Does It Mean for Your Mobile Business?

What is AMP (Accelerated Mobile Pages)? If you’ve ever searched for content and interacted with the results on a mobile device, you’ve probably encountered AMP, or Accelerated M...

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The Web-to-App Experience Users (and Apps) Deserve: How OLX Increased Conversions from Web 10x with Branch

A leading online marketplace operating in 45 countries, OLX has found success encouraging mobile web visitors to convert into app users in a contextual, personalized fashion. OL...

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Partner Story: IRL – How the Right UX Can Create Real Human Connections

We enjoy sharing our partners’ mobile growth tips and insights, in the form of growth stories. Earlier this year, we brought you Raken Director of Marketing Evan BarryR...

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Does Device ID Coverage Matter for Deep Links?

At Branch, we designed our linking infrastructure to be the most sophisticated solution in the industry. Thanks to our 30,000+ integrated partner apps, the Branch Link Graph is ...

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How to Drive Mobile App Installs from the Desktop Web

There was Marvel vs. D.C., B.I.G. vs. Tupac, Twizzlers vs. Red Vines, and now… there’s native apps vs. mobile web. Of course, statistics vary across different industries, ...

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Case Study: How Branch Helps Boxed Wholesale Master Cross-Platform Acquisition and Retention

A leading commerce company with a unique mobile-first, app-first strategy, Boxed Wholesale has leveraged Branch as the foundation of their cross-platform acquisition and retenti...

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Universal Links, URI Schemes, App Links, and Deep Links: What’s the Difference?

Deep Links, Universal Links, URI/URL Schemes, and App Links have all changed the world of linking to content inside mobile apps considerably over the last few years. This has le...

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How to Build a Linking Solution for Every Device

This is the second in a two-part series about the future of links. Part one recapped the history of links on the web and how things became so broken on mobile. In this post, we ...

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