Laurent Billieres, Growth Manager of Southeast Asia at Branch, recently interviewed Pomelo CMO Jean Thomas on digital transformation, retention, Pomelo’s COVID strategy, and more. Jean Thomas discusses the importance of deep linkin...
We all know that right now is an unprecedented time in history. A common challenge businesses face is how to keep going in spite of the difficulties, but among these challenges come unique opportunities and solutions to build relationshi...
Among the many strange signals reaching Americans during a period of uncertainty, upheaval, and social distancing are messages of reassurance from our services providers. America is, after all, a services-based economy. Inboxes are now f...
At the start of 2019, it was clear that companies could no longer afford to ignore the impact of mobile. This year, our data is even more powerful, suggesting that mobile must be a core focus of businesses — no matter their vertical — in...
There have never been more channels through which to engage your customers. This is both an exciting opportunity and a major challenge for brands — especially for those new to the mobile ecosystem. What is Digital Transformation? Accordi...
