Category: Digital Transformation


How Online Fashion Brand Pomelo Enhances its Digital Experience: An Interview with Pomelo CMO Jean Thomas

Laurent Billieres, Growth Manager of Southeast Asia at Branch, recently interviewed Pomelo CMO Jean Thomas on digital transformation, retention, Pomelo’s COVID strategy, a...


5 Moves Leaders in the Travel, Hospitality and Events Industry are Making to Weather the Storm

We all know that right now is an unprecedented time in history. A common challenge businesses face is how to keep going in spite of the difficulties, but among these challenges ...


Retail Banks are Going to Change Forever, and it’s About Time

Among the many strange signals reaching Americans during a period of uncertainty, upheaval, and social distancing are messages of reassurance from our services providers. Americ...


Mobile to Drive Business Growth in 2020

At the start of 2019, it was clear that companies could no longer afford to ignore the impact of mobile. This year, our data is even more powerful, suggesting that mobile must b...


Seamless Mobile Experiences Play a Key Role in Digital Transformation: A Sears & Kmart Case Study

There have never been more channels through which to engage your customers. This is both an exciting opportunity and a major challenge for brands — especially for those new to t...

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