e-Commerce

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5 New Journeys Features To Make Your Smart Banners Even Better 

We know that getting mobile website visitors to download and use your app can be a challenge, so Journeys focuses specifically on helping drive app growth and engagement by turn...

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Personalized App Onboarding With Branch + Airship

Onboarding is defined by the interactions that set the stage for long-term customer value. Personalized onboarding goes even further — users receive hyper-relevant information t...

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How Sports Betting Apps Maximize Engagement, and What Others Can Learn

Learn about the strategies leading sports betting apps have used to maximize user engagement!

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How ZAFUL Drove a 210% Increase in Email Marketing Revenue

According to Fluent, about 3 in 5 consumers check their email on mobile — and 75% of consumers indicate they use their smartphones most often to check email. While email marketi...

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How Tokopedia Drove 3X Lift in Organic Installs and Reduced Misattribution Across All Channels by 30%

Tokopedia is the largest and fastest growing eCommerce platform in Indonesia. An online marketplace that allows individuals and business owners to open and maintain their stores...

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Announcing Branch’s 2018 Mobile Growth Handbook

2018 marks only the ten-year anniversary for both the Apple App Store and Android Market, and already a world without mobile apps is difficult to envision. App Annie predicts th...

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Partner Story: 5 Things Mallzee Has Learned on Its Journey to 1 Million App Downloads

Here at Branch, we love celebrating the milestone successes of our partners! In June, Mallzee, the Tinder-esque high street shopping app, announced 1 Million downloads and firml...

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eCommerce Guide to Improve CAC, LTV, and Conversions on Mobile

This is an excerpt from our latest guide, the eCommerce Guide to Improve CAC, LTV, and Conversions on Mobile. Download the full guide here.  For eCommerce marketers, mobile has ...

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Q&A with GOAT: From One Pair of Air Jordan’s to the No.1 Sneaker Marketplace App

This is a Q & A with Sen Sugano, VP of Marketing at GOAT, the massively popular sneaker marketplace on mobile. GOAT’s rise in a multi-billion dollar industry wasn’t an accid...

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Featured Integration: How Jet Leverages Branch’s Journeys

Self-defined in the App Store as “The Smartest Way to Shop & Save Online” and backed with $500 million in funding, Jet.com has quickly become a force in the e-commerce space...

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How to Use Smart Banners to Increase App Downloads by 33 Percent

This blog post was originally published in 2016. You can also read recent insights on web-to-app conversions. Smart banner, app banner, smart app banner — nomenclature aside, th...

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