Blog
Held at the RCC Sports Club in Gurgaon, the Mobile Growth Cricket League brought together leading mobile brands for a day of friendly competition. Baazi Games, Branch, Cars24, Cheil, Lyxel & Flamingo, Junglee Games, Naukri.com, and MoEngage all sent their best players to the crease, with over 150 participants taking part in the cricketing extravaganza.
Blog
As a marketer, you need to make users aware of your app, convince them to choose the app experience over other channels, and keep them continuously engaged and satisfied.
Blog
Engaging with a privacy-forward mobile measurement partner (MMP) will minimize disruption to your business and help you navigate the industry and its regulatory landscape.
Blog
Increasing opportunity begs the practical question, how exactly should advertisers view the CTV opportunity? Our Head of Growth sat down with Dimitri Souffan, who leads Business Development at the CTV platform Vibe, to ask some pointed questions about this emerging opportunity.
Blog
Branch’s Web SDK has several uses, including powering our Journeys web-to-app smart banners product, event tracking, web attribution, and facilitating…
Blog
Apple announced a number of changes to their App Store policies as a result of the Digital Markets Act. Take a deep dive into Apple’s latest strategy and its implications for the tech industry.