Category: Mobile Marketing

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The Importance and Challenges of Mobile App Re-engagement

Why is mobile app re-engagement important? What are some challenges to mobile app re-engagement as a result of iOS 14 — and how can those challenges be solved? Read the full pos...

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Bridge the Online to Offline Gap with Branch’s QR Code API and Web SDK

Branch is excited to announce the launch of its QR Code API and Web SDK method. Read the blog post to learn how these features help drive cross-platform mobile growth.

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Unraveling Ramadan 2021 Consumer Behavior & Mobile Marketing Trends

Read about the Ramadan 2021 mobile marketing trends and changes in user behavior to help reach your app growth goals.

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Branch Announces Updated Adobe Campaign Integration

We are pleased to announce our update Adobe Campaign integration. Learn how this partnership can help you drive better customer experiences and business growth.

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How Crypto Trading Apps are Betting Big on Mobile

Crypto apps have seen explosive growth in the past year. Learn the key ingredients that have powered their success — and how you can do the same for your app.

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The Fundamentals of Mobile Growth Marketing

Learn growth marketing strategies for every stage of the funnel. Based off of Stanford University's sold-out BUS 257 course taught by Branch co-founder and Head of Marketing Mad...

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How to Create and Measure QR Codes to Bring Users to Your App and Drive Growth

Learn how QR codes can bridge the offline to online gap for your users and drive app growth, and how to measure the results of your QR code campaigns.

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Announcing SKAdNetwork Support for Snapchat Campaigns

Announcing SKAdNetwork support for Snapchat Campaigns — learn how it works and how to get started.

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A Marketer-Friendly Guide to SKAdNetwork Conversion Values

Learn about SKAdNetwork Conversion Value strategies to better measure and optimize your campaigns.

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Best Practices to Secure User Opt-In on iOS 14

How can you convince users to opt in to ad tracking on iOS 14.5 and beyond? Discover tips and strategies for high opt-in rates in our blog.

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