Part of being the leader in cross-platform linking and attribution means innovating to support the various platforms upon which users engage. The first walled garden we helped you tackle: mobile…
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Today, we’re launching the world’s first cross-platform, cross-channel cohort analysis tool. Using data from our unique People-Based Attribution engine, marketers finally have a way to build cohort reports that show…
Chances are you already know about Journeys, our powerful solution that allows our partners to implement customizable, targeted smart banners that drive web visitors into their apps seamlessly. Journeys turns…
Spending my whole working life in Silicon Valley and watching tech companies grow, I have noticed that there are certain moments in a company’s history that, in an instant, dramatically…
Here at Branch, we recently announced the launch of Universal Ads, which includes an updated integration with AdWords! We now automatically pull your Universal App Campaign conversion data via an official…
Nextdoor is the private social network for your neighbors and community. Nextdoor relies on Branch for accurate advertising attribution, and takes advantage of Branch’s People-Based Attribution Engine to identify installs that…
Anyone who uses Branch knows that we don’t just help improve user experience and conversion rates through deep linking; we also provide tons of powerful attribution data that can help…
Branch is excited to announce the availability of People-Based Attribution, the mobile industry’s first attribution platform for marketers and product managers to effectively attribute conversions across web and apps—no matter…
Welcome to Branch’s October product update blog. The primary theme of this month is a brand new analytics system and improved experience in the dashboard. We have a lot to…
At Branch, we have been hard at work on a complete overhaul of our analytics systems. We process and analyze billions of events per day, and we have learned quite…
Hey Branch Partners, We wanted to share an exciting update to the Branch Dashboard. Starting on October 23rd, 2017, you’ll have the option to preview our new analytics platform, which…
Email marketing typically has the biggest ROI of any marketing channel. Today, 69% of emails are opened on mobile rather than on desktop, and year over year that percentage gets larger….