Everybody reading this blog probably already knows what we mean when we talk about an MMP. In case you’re wondering, an MMP is a “mobile measurement partner.” Now, if we m...
Media companies are vying for consumer attention like never before. Let’s look at how to get new viewers into your app.
Referrals are an excellent growth driver to bring in valuable, engaged users with very low financial investment. A successful referral program can have a domino effect on your c...
GoMechanic is one of the largest auto aftermarket startups in India and with over 1 Million downloads on the play store, their mobile app is a key part of their growth strategy....
In this blog, part one of a three-part series, we’ll examine the potential use cases of an app referral program and why it might be worth investing in one.
Check out how Licious uses Branch links in their referral program on WhatsApp to enable their users to seamlessly share Branch Referral Links with their friends and family via s...
Read how to set up and measure an influencer marketing campaign to grow your app.
ShopBack is the #1 rewards and discovery platform in Asia-Pacific. It is a one-stop rewards and discovery platform for users to earn cashback while delivering performance-based ...
After a few months of social distancing, the world is no longer the same. The adoption of everything virtual, from food delivery, shopping, work, dating, birthdays, workouts, an...
You’ve all heard the stories or know someone from your network who built a business primarily on virality. Virality is a challenging feature to build, optimize, and measure, esp...
Mobile marketers face many challenges in today’s increasingly fragmented and ever-evolving digital ecosystem. One challenge always on the mind of marketers: LTV. 48% of app mark...
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