From wherever you approach it, the mobile app market is increasingly in the world’s spotlight. This year is projected to see $77 billion in total mobile app revenue, with 197 billion…
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If you’ve heard of Branch, you probably know we have been providing deep links to developers and marketers on mobile for years now. Branch has grown quite a bit since…
The wait is over! After reviewing all of the submissions to our Mobile Growth Stories Challenge, it’s time to announce the winners! Our judging panel (below) were impressed by the…
Every day I receive dozens of emails and other messages from various companies either offering me a variety of deals or encouraging me to connect with site content. These emails…
I talk to hundreds of mobile developers all around the world — they come to attend or speak at our Mobile Growth Meetups, contact me over email, or chat with…
Fashion eCommerce is a fiercely competitive space in India where businesses strive hard to acquire and retain users. With better network connectivity and access to low-cost data, Indian consumers are…
Many teams think about growing their app’s user base via some sort of referral program. A referral program helps to create an awareness about one’s app by helping it grow…
Viral growth. It’s the stuff that app developers’ dreams are made of. Once you find the feature that drives viral growth, you know you’re on a path to success. It’s sustainable…
Branch’s Referral Reward system was designed to give you the power to incentivize users to refer others to your app by allowing you to reward them for their referrals. According…
With over 1.5 million apps in both the App Store and Google Play Store, it is becoming increasingly difficult to get your app noticed in the crowded mobile ecosystem. In…
Here at Branch, we’ve talked a lot about the current mobile ecosystem and the value of app users. For instance, on Black Friday, 41% of purchases came from a mobile…
For eCommerce marketers, mobile has never been more important. The fact that mobile commerce sales increased by nearly 40 percent from 2014 to 2015 should both excite and scare you…