Category: Smart Banner

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What Are the Differences Between Smart Banners and App Clips?

Driving app growth can often feel like pushing a boulder up a hill. Not only do you have to get your app noticed in a fiercely competitive App/Play Store with over 4 million apps combined, users aren’t too keen on downloading new apps. I...

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Improve Experience and Performance with SingleTap Enabled Journeys

Branch and Digital Turbine have teamed up to help you grow your mobile app audience faster and create a much better mobile brand experience. Our new integration enables you to equip your Journeys banners with SingleTap™ app install funct...

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5 Examples of Seamless Cross-Platform Experiences to Drive App Growth

52% of customers are less likely to engage with a company because of a bad mobile experience. It’s essential to provide flawless user experiences that acquire, engage and retain mobile users — which means bringing users from other channe...

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Dynamic Web-to-App Success: RADIO.COM Drives 61% CTI Using Personalized Branch Ban...

Launching a new app isn’t easy – especially when you’re already an established brand with a large, loyal user base. Ensuring your users know about the app contextually – and have a great reason to download it – is key t...

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How to Track App Downloads Using Smart Banners

Top brands are converting mobile web traffic into high-value mobile app users. Today we’ll share a few pointers on how to turn this effective and cost-efficient strategy into a vital component of your mobile growth success. Native apps d...

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How to Make Interstitial Ads and Banners Work on Mobile

CMOs, CTOs, marketers, and product managers alike are facing a challenge: How to drive high-quality app installs and top last year’s revenue numbers. Here’s the challenge: For most brands, this requires the perfect balance of paid and or...

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How Travel App GoEuro Increased App Installs By 15% Using Branch

Increasing shifts to mobile are disrupting almost every industry, and that’s especially true in travel. Booking plane, train, and bus tickets has historically required users to stick to their desktops. In Europe, the option beyond deskto...

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Smart Banners Just Got Smarter: New Dismissal Settings for Journeys

Chances are you already know about Journeys, our powerful solution that allows our partners to implement customizable, targeted smart banners that drive web visitors into their apps seamlessly. Journeys turns websites into app growth mac...

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How to Double App Engagement and Mobile Purchases like Bloom & Wild

It’s no secret that app users are more likely to engage with content and have a higher lifetime value than their mobile web counterparts. In fact, according to Criteo, 66% of mobile transactions occur within a native app. Similarly, App ...

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How Rent the Runway Optimizes Mobile Web and Email Marketing for Mobile Acquisitio...

Pioneer of the “closet in the cloud” concept and the leading fashion rental service based in New York, Rent the Runway integrated Branch links to their Sailthru email campaigns and saw total mobile revenue grow by 200% as a result, along...

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