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Engaging with a privacy-forward mobile measurement partner (MMP) will minimize disruption to your business and help you navigate the industry and its regulatory landscape.
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Increasing opportunity begs the practical question, how exactly should advertisers view the CTV opportunity? Our Head of Growth sat down with Dimitri Souffan, who leads Business Development at the CTV platform Vibe, to ask some pointed questions about this emerging opportunity.
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Branch’s Web SDK has several uses, including powering our Journeys web-to-app smart banners product, event tracking, web attribution, and facilitating…
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Apple announced a number of changes to their App Store policies as a result of the Digital Markets Act. Take a deep dive into Apple’s latest strategy and its implications for the tech industry.