We’re excited to announce that Branch, the leading deep linking and mobile attribution platform, has been named Adobe 2020 Exchange Enterprise Partner of the Year for Digital Experience, Americas. The…
Read More
Mobile internet use dominates over desktop: 52.6% of website traffic worldwide came from mobile in 2019. If you aren’t providing customers a top-notch mobile experience, the consequences could be deadly…
Among the many strange signals reaching Americans during a period of uncertainty, upheaval, and social distancing are messages of reassurance from our services providers. America is, after all, a services-based…
“In strange and uncertain times such as those we are living in, sometimes a reasonable person might despair. But hope is unreasonable and love is greater even than this. May…
Listen and subscribe on:Apple Podcast | Google Podcast | Spotify | Stitcher | YouTube When you hear the word growth what do you think about? When I looked up what…
App Store Optimization (ASO) is often about making small changes to your app page, which could have a noticeable impact on your app’s search ranking and visibility in the stores. …
42% of marketers view influencer marketing as a key channel for attracting new app users, according to a recent Branch Mobile Growth Survey. By engaging advocates, influencers, ambassadors, and brand…
At the start of 2019, it was clear that companies could no longer afford to ignore the impact of mobile. This year, our data is even more powerful, suggesting that…
It’s a brand new (mobile) world! There’s no denying it – consumers are tethered to their phones. With Sendpulse reporting that 83% of millennials sleep with their phones beside them…
What is the most common pre-install user journey for my app? Is there a channel where engagement directly correlates to shorter click-to-conversion paths? Are specific top of funnel marketing activities…
There have never been more channels through which to engage your customers. This is both an exciting opportunity and a major challenge for brands — especially for those new to…
52% of customers are less likely to engage with a company because of a bad mobile experience. It’s essential to provide flawless user experiences that acquire, engage and retain mobile…