Mada co-founded Branch in 2014, masterminding the community-driven marketing strategy behind the company's early, explosive success. Mada currently leads marketing and new market development for Branch, and she remains deeply involved in the company's global culture initiatives, which have led to several industry awards.
Mar 10, 2022
I am extremely excited to announce that Forbes Magazine recognized Branch in the top 2% of America’s Best Startup Employers 2022, based on an innovative methodology evaluating more than 2500 companies considering employee satisfaction, employee reputation, and company growth. We ranked #44 on the final list, which includes the top 500 companies based on more than 8 million data points.
While I take immense pride in this announcement along with my fellow founders, I know that what really helped us earn this recognition is the incredible work of our current and past employees to make Branch a special place to work. I recently did a study, interviewing more than 50 of our employees across different regions, departments, and leadership levels, asking what makes Branch different from other places they worked. The response was clear, they all mentioned our people – smart and humble, our mission – to create a more connected, open, and relevant mobile ecosystem, and our culture – all aligned with our internal motto: “Build together. Grow together. Win together.”
While this recognition for our culture and progress is something to celebrate, we are not done. As we grow and scale, we will continue to make Branch an even better place to work and we know each person who joins will add to the culture. If you’re the type of person who wants to build, grow, and win together, we’d love you to join us on our journey and help us make Branch even better. We have just raised 300M to continue furthering our mission and we have over 100 open positions across the world. It will be a wild ride, are you in?
America’s Best Startup Employers 2022 – List Methodology
To determine the list, Statista identified 2,500 American businesses that had been founded between 2012 and 2019 and employ at least 50 people. All companies considered had been started from scratch and not spun out of existing enterprises. Statista evaluated each organization based on three criteria, the first being employer reputation. The firm reviewed articles, blogs, and social media posts pertaining to each employer, searching for specific phrases, such as “corporate culture” and “employee engagement.” Statista then assessed employee satisfaction, evaluating online reviews, as well as growth, examining the organizations’ website traffic and headcounts over a two-year period. The final list ranks the 500 employers that boast the best employer reputations, employee satisfaction, and growth.