Category: Analytics

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Tonsser Uses Branch to Win User Engagement and Lower CPI

Tonsser, Europe’s most popular social network for youth footballers, needed to refresh their game plan for engaging users on Snapchat. Branch and Tonsser connected on a strategy that would alleviate Tonsser’s near-term challenges while s...

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How to Conduct Cohort Analysis with Branch to Boost Marketing ROI in 2019

Whenever we decide to prioritize a new product feature at Branch, we ask ourselves a lot of questions. First and foremost: How will this help our existing and future customers achieve their mobile goals? In the app and mobile marketing s...

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2018 @ Branch: Our Year In Review Infographic

As we near the end of 2018 and begin 2019, we wanted to take a look back at all the amazing things that happened at Branch this year. From joining forces with the incredible Tune Attribution Analytics team, to gaining 12,000 new customer...

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Announcing the First Multi-Platform Attribution and Deep Linking Extension for Ado...

As a Premier Partner in the Adobe Exchange Partner Program, we are pleased to announce Branch’s multi-platform attribution and deep linking extension for Adobe Experience Platform Launch. First released to beta clients in September, Bran...

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Introducing: The World’s First Cross-Everything Cohort Analysis

Today, we’re launching the world’s first cross-platform, cross-channel cohort analysis tool. Using data from our unique attribution engine, marketers finally have a way to build cohort reports that show performance from all o...

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