Opening an installed app from a browser is often referred to as “deep linking”, and with this guide you’ll learn how to deep link into your Android app for yourself….
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It may not come as a surprise to you, but 99% of smartphone users are on either iOS or Android devices. In the US, roughly one-third of users are on…
According to a recent study, over 30% of all app downloads originate from a friend recommendation. That means that someone shared the app with a friend via a link or…
It’s August, and the most exciting thing isn’t going back to school—it’s Branch finding every avenue to deploy your deep links and surface more of your app’s content. This month’s…
According to a report from Google last August, more than 60% of searches now occur on a mobile device, bringing the estimated volume of monthly mobile searches to 50 billion. That’s…
So, you’ve built your app and are looking for ways to improve the user experience. What about adding deep links? If you are interested in deep linking, you will quickly…
Hybrid app development platforms such as Cordova, Ionic, Xamarin, and React Native are an important part of the mobile app ecosystem. They provide for code consolidation across platforms that brings…
Instantaneous access to native mobile apps, or: Instant Apps. I’m extremely excited to announce complete Branch support for all aspects of Google’s Instant Apps product today. If you have a…
Deep Links, Universal Links, URI/URL Schemes, and App Links have all changed the world of linking to content inside mobile apps considerably over the last few years. This has left…
What do Facebook, Google, and Twitter all have in common? In the never ending struggle to allocate ad budgets for mobile app growth, these three channels represent the majority of…
This is part four of a four-part technical guide on deep linking on Android. The previous posts covered URI schemes, Chrome Intents, and App Links. Branch is a mobile linking…
This is part three of a four-part technical guide to deep linking on Android. The previous posts covered URI schemes and Chrome Intents and the next will cover Google Play…