Category: Android Deep Linking

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How to Open an Android App from the Browser

Opening an installed app from a browser is often referred to as “deep linking." With this guide, learn how to deep link into your Android app for yourself.

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The Best Attribution and Deep Linking Solutions for iOS and Android

Advances in attribution and deep linking have changed marketer expectations and technology stacks. Today we’ll share an update on how leading digital brands are using multi-touc...

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Deep linking: From URL and URI schemes to Universal Links, App Links, and beyond

If links are to be used everywhere, they need to work everywhere. Today we’ll recap how the evolution of URL and URI schemes has impacted Universal Links and App Links, and disc...

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Updated for 2019: The Ultimate Android Deep Linking Guide

As time spent within native apps continues to increase for both iOS and Android users, it’s important that you address both operating systems in your 2019 mobile growth plan to ...

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How To Deep Link Out of Your App

One of the most painful things we deal with at Branch on a regular basis are the poor attempts of platform developers to implement support for 3rd party deep linking. First, let...

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Are Your Deep Links Actually Working? Probably Not.

It’s a common misconception that all deep linking is the same, and that it can be treated as a commoditized piece of infrastructure that can be solved by simply enabling Apple’s...

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How to Deep Link and Attribute with Android Slices

You might have noticed that Google has been rolling out new app surfacing and sharing mechanisms over the last few months. One of the biggest new offerings is the Android App Ac...

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The 2018 Mobile App Store Download Statistics Report

2018 marks the ten-year anniversary for both the Apple App Store and Android Market, and both are growing faster than ever.   Specifically, App Annie predicts that consumer app ...

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New Release: Branch’s Industry Report Reveals Cross-Platform Trends

In the early days of the web, it was easy enough to focus on your website and email as major drivers of engagement, conversions, and analytics. However, as devices and platforms...

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How to Open an Android App from the Browser

Opening an installed app from a browser is often referred to as “deep linking”, and with this guide you’ll learn how to deep link into your Android app for yourself. We’ll...

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One Link for Every Device

It may not come as a surprise to you, but 99% of smartphone users are on either iOS or Android devices. In the US, roughly one-third of users are on iOS devices and roughly two-...

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