Category: Mobile Marketing

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Product Update: SKAdNetwork Enhanced Conversion Value Mapping

Learn how our SKAdNetwork enhanced conversion value mapping takes your SKAN data to the next level.

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Announcing the 2021 Mobile Growth Handbook

The 2021 Mobile Growth Handbook is here! 🎉 Learn how to create winning mobile growth campaigns that acquire, engage, retain, and activate app users.

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UX Insights: How BWS Drove Rapid User Engagement By Leveraging Gamification

BWS, Australia's largest liquor retailer, drove over 300,000 new app downloads and increased online sales by 49% by partnering with Branch. Learn more in the blog post.

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WWDC 2021 and iOS 15: What Apple Announced and What Mobile Marketers and Product Managers Need To Know

Apple announced new changes at WWDC 2021, including what's to come with iOS 15. Learn what the changes entail and what they mean for the mobile industry.

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Attribution After iOS 14.5: What Does the Data Tell Us About Why the Apocalypse is So Quiet?

What do the most recent ATT opt-in and iOS 14.5 adoption rates mean for the mobile industry? Read to discover more about what the data points mean, why they vary, and what comes...

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5 Mobile App Retention Strategies for 2021 and Beyond

Learn tips and tricks for mobile retention to boost user LTV and in-app revenue.

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Announcing the AWS + Branch Partnership

We're excited to announce our partnership with AWS. Learn how this partnership can improve your mobile marketing campaigns and user experience.

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A Blueprint to Build Enticing Ramadan Mobile Marketing Campaigns in 2021

Ramadan brings great changes in consumer behavior and market dynamics that brands should analyze in order to capitalize on this $2.2 trillion dollar opportunity in South Asia. R...

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The Importance and Challenges of Mobile App Re-engagement

Why is mobile app re-engagement important? What are some challenges to mobile app re-engagement as a result of iOS 14 — and how can those challenges be solved? Read the full pos...

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Bridge the Online to Offline Gap with Branch’s QR Code API and Web SDK

Branch is excited to announce the launch of its QR Code API and Web SDK method. Read the blog post to learn how these features help drive cross-platform mobile growth.

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Unraveling Ramadan 2021 Consumer Behavior & Mobile Marketing Trends

Read about the Ramadan 2021 mobile marketing trends and changes in user behavior to help reach your app growth goals.

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