Category: Snapchat Snap Ads

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Announcing SKAdNetwork Support for Snapchat Campaigns

Announcing SKAdNetwork support for Snapchat Campaigns — learn how it works and how to get started.

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Complete ROI Visibility: Introducing Cost Data Ingestion for Universal Ads

The holy grail of attribution is to understand ROI. In other words, comparing the revenue driven by your marketing campaigns against the cost of running them. Sounds simple enou...

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