Over the past few months, we’ve been working with many of you to see how you use the Branch Dashboard. Our navigational structure hasn’t changed since 2015 and we felt…
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So, you’ve followed all the steps to enable Universal Links for your app, but somehow, the links still fail to open your app? This blog aims to cover exactly where…
We’re pleased to share the following press release about our Series C funding. PALO ALTO, Calif., April 12, 2017 — Branch (https://branch.io), the linking infrastructure for the world’s best apps, announced…
There’s a long list of reasons why email is your best bet to get high quality and engaged users back into your app. But, if you really want the full…
Update: we now have actual data on how this change has affected app install rates. Read more here. With iOS 10.3, Apple has gifted the world new powerful features and fixes…
This March we’re bringing you more convenient ways to create links, check the progress of your integration, improve your Journeys and integrate your Branch data into AppMetrica with new Data…
Picture this: you want to get started with Universal Links on iOS and the documentation at Apple has asked you to create and host an AASA file. So, what is…
As you probably know, React Native is a cross-platform development framework rapidly gaining followers. If you have a native SDK (an SDK written in Objective-C, Swift, or Java), you might…
After a slew of major ecosystem changes to mobile standards and implementations in 2015, the pace slowed considerably in 2016. But that doesn’t mean that deep linking and optimizing for…
Many teams think about growing their app’s user base via some sort of referral program. A referral program helps to create awareness about one’s app by helping it grow in…
If you have ever tried to build anything more than a very basic mobile app, you probably ran into the need for a backend. You likely then discovered that designing…
This is the second in a two-part series about the future of links. Part one recapped the history of links on the web and how things became so broken on…