According to Statista, the number of mobile app downloads worldwide is projected to grow to 258.2 billion by 2022. That’s an increase of nearly 26% from the reported 205.4 billion…
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Onboarding experiences often determine whether or not an app will succeed and generate ROI or retreat to the digital dustbin. For product managers, winning this high-stakes game requires a unique…
Increasing shifts to mobile are disrupting almost every industry, and that’s especially true in travel. Booking plane, train, and bus tickets has historically required users to stick to their desktops….
There was Marvel vs. D.C., B.I.G. vs. Tupac, Twizzlers vs. Red Vines, and now… there’s native apps vs. mobile web. Of course, statistics vary across different industries, development stages, and…
This blog post was originally published in 2016. You can also read one of our newer posts on web-to-app conversions. As a mobile developer, you’ve heard all the trends about…
It’s the start of a new month and time for an update on some of the great things we’ve been working on including deep linked install ads, customizable text-me-the-app messaging, a…
This blog post was originally published in 2015. You can also read our recent post on how to drive app installs from the desktop web. You can use Branch to…